I’ll admit it. I love pop science. I did psychology at uni and still study in the area. Before starting this business I worked in trends and insight. In sum: I bloody love people watching.

One of the best pop science books I’ve ever read is Jonathan Haidt’s The Happiness Hypothesis.

In it he claims that happiness research tells us that there are five things which have a significant and lasting impact on our everyday happiness. One of those five is our commute. The adaption principle dictates that if we move to the suburbs and get a massive house we will get used to the enormity of our new home. This is the same principle that tells us earning over 40k a year is pointless since it doesn’t make any difference to our overall happiness levels. We quickly get used to the new cash and the big house and expect it, rather than cherishing it.

Something that isn’t included in the adaption principle is the long and unpredictable commute we face to get back in to town to work each day having moved to the aforementioned massive house in the suburbs. A crap commute has been shown to be something we never acclimatise to. Commuting is reported as one of the most stressful things we do, and a good one is a vital part of a happy modern lifestyle.

You can see where I’m going with this.

Make your commute fun. You know how.